Types of business models in less than 800 characters
A business model is the logic by which a company creates, delivers and captures value, and the main types are subscription, advertising, razor and...
Strategy (4)
Capturing Value Through Effective Business Strategies
Capturing value means turning the value a company creates for its customers into revenue, margin and loyalty for the business. Effective business...
How to maximize the Return on Investment (ROI) in your Projects
Are you looking for ways to improve your return on investment (ROI) and ensure the long-term financial success of your projects? Here we explore how...
Why generate a digital value proposition?
A digital value proposition is the specific reason a customer should choose to buy from you through your website, app, ecommerce store or portal...
Price management for all types of business models
Price management is the discipline of setting, differentiating and controlling the prices a company charges across customers, quantities, channels...
OKRs and what are the challenges of implementing them in remote teams?
In a world where organizations are constantly looking to improve their performance and alignment, tools such as Objectives and Key Results (OKRs) and...
How to create a business model canvas: the ultimate guide
A business model canvas, or BMC, is a one-page visual tool that shows how an organization creates, delivers and captures value. It arranges the...
Innovate vs Invent
Invention is creating something new, while innovation is turning an idea into a result the market pays for. An invention becomes an innovation only...
Why Should Strategy Precede Technology? What Leaders Need to Know
Strategy should precede technology because technology only amplifies the direction a company already has. A clear strategy defines which customers to...
Introduction to Value Proposition Canvas
The Value Proposition Canvas (VPC) is a strategic tool, created by Alexander Osterwalder and the Strategyzer team, that maps a customer segment's...
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