Optimizing the Customer Experience with HubSpot: A Guide for Leaders
Optimizing the customer experience with HubSpot means using one shared CRM platform to understand every customer, coordinate marketing, sales and...
HubSpot (4)
How to create a follow-up sequence on HubSpot?
A follow-up sequence in HubSpot is a prepared series of emails and tasks that the CRM schedules for a prospect after first contact, and that stops by...
HubSpot Service Hub: Powerful Customer Service Management Software
HubSpot Service Hub is customer service management software that places tickets, live chat, email, self-service content, satisfaction surveys and...
What is Lead Scoring and how can you set it up within HubSpot?
Lead scoring is a marketing and sales automation technique that assigns points to every prospect according to who they are and how they behave, so...
Do you know the true cost of each critical process in your business?
The myth of the "estimated cost" Imagine for a moment that you are the CFO of a growing company. It has three investment proposals on the table, each...
Automate your business processes by department with HubSpot
As commercial strategy and customer experience consultants, ICX Consulting treats automating business processes by department with HubSpot as an...
Maximizing Growth with HubSpot's Custom Objects
HubSpot custom objects are user-defined record types that let a company store, relate and report on business data that does not fit the standard...
Basic SEO recommendations on HubSpot that you should not ignore.
What is SEO and why is it important? How long does it take to see results in SEO? These are some of the questions that clients ask when they want to...
Did you know that you can automate these processes with a CRM?
Imagine you are a small businessman, in this particular case a un CRM would be in your head, you probably already know that Susana prefers products...
How to adapt your company's business rules within HubSpot?
To adapt your company's business rules within HubSpot, first write down the rules that already govern how your teams sell and serve, such as who owns...
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