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What We Offer

ICX helps companies grow revenue and profitability by connecting customer experience, sales, pricing, CRM and automation into one commercial system.

Customer Experience

We design memorable, customer-centered experiences that drive loyalty, enhance support, and optimize every stage of the journey. From maturity frameworks and experience maps to loyalty programs, service design, and feedback analysis, we help brands deeply connect with users and grow sustainably.

Marketing & Sales

We drive marketing and sales strategies that combine technology, creativity, and analytics to accelerate growth. From value proposition design and AI-driven automation to inbound, ABM, and sales enablement strategies, we help businesses attract, convert, and retain customers effectively and profitably.

Pricing & Revenue

We optimize pricing and revenue through data-driven strategies and integrated planning. From profitability modeling and margin analysis to demand management and sales forecasting, we help maximize financial performance and business competitiveness.

Digital Transformation

We accelerate digital transformation by aligning strategy, processes and technology. From operating model definition and intelligent automation to CRM implementation, artificial intelligence and digital channels, we help organizations adapt, scale and lead in changing and competitive environments.

 

 

Operational Efficiency  

We enhance operational efficiency through process optimization, intelligent automation, and cost control. From cost reduction strategies and process redesign to RPA and value analysis, we help businesses boost productivity, agility, and sustainable profitability.

Customer Experience

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Marketing & Sales

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Pricing & Revenue

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Digital Transformation

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Operational Efficiency 

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GROWTH INSIGHTS

A blog where we share ideas, experiences, and our vision on how to build better Customer Experiences in your organization. 

eCommerce (3)

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8 min read

Optimizing your website in Adobe Commerce (Magento)

Optimizing a website in Adobe Commerce (formerly Magento) means configuring the store so that search engines can find, understand and rank its pages,...

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2 min read

Adobe Commerce: Features that will transform your online store

Do you know what the main features of Adobe Commerce are and what advantages it has over other competitors? In this article, I will show you the...

What are the main functions of an ecommerce?

9 min read

What are the main functions of an ecommerce?

A founder who started by selling handmade leather goods through social media is now on her third spreadsheet of the month. Orders arrive by direct...

10 tips to succeed with your retail e-Commerce

10 min read

10 tips to succeed with your retail e-Commerce

Succeeding with a retail e-commerce business depends on ten disciplines that work together, including customer retention, mobile experience, search...

eCommerce the mistake of opening an online grocery store

9 min read

eCommerce the mistake of opening an online grocery store

The mistake of opening an online grocery store is launching a B2C eCommerce that merely drips the product catalogue onto a website, without a...

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9 min read

Guide on how to export/import products in Adobe Commerce

Adobe Commerce, formerly Magento, includes a built-in tool to export and import products in bulk. You export the catalog to a CSV file from System >...

Magento B2B and the functional differences with Magento B2C

9 min read

Magento B2B and the functional differences with Magento B2C

Magento B2B, today delivered as Adobe Commerce B2B, differs from Magento B2C in who it assumes is buying. A B2C store serves one anonymous shopper at...

10 min read

B2B eCommerce Model: Decisions to Make Before You Start

An e-commerce B2B model is a digital channel through which one company sells products or services to other companies. It differs from consumer...

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9 min read

Key eCommerce to improve customer satisfaction and retention

Customer satisfaction and retention improve in B2B when buying becomes easy, fast and predictable, and a well-designed eCommerce platform is the most...

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11 min read

8 recommendations before starting your eCommerce project

Before starting an eCommerce project, a company should settle eight things in this order: the processes the store will automate, the platform that...

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