What is a marketplace and how does it differ from a b2b eCommerce?
A marketplace is an e-commerce platform that connects people who want to sell products or services with people who want to buy them, with an operator...
eCommerce (6)
Inventory loading challenges in eCommerce
It is the second week of November, and the chief commercial officer of a mid-sized home goods retailer is staring at a dashboard that does not make...
When to update the software to the latest available version
You should update your software as soon as your provider releases a version that fixes security vulnerabilities, and on a regular schedule for...
How to create a catalog price rule in Adobe Commerce.
A catalog price rule in Adobe Commerce is an automated discount applied to products before a shopper reaches the cart, based on conditions such as...
How to create gift cards in Magento?
It is the third week of December, and the head of e-commerce of a specialty retailer is watching a queue form in the customer service inbox. Dozens...
3 Reasons why sales do not grow in an e-Commerce
At ICX Consulting, where we help companies design commercial strategy and digital commerce operations, we find that sales in an e-commerce usually...
How to be a better B2B seller on social networks?
The exchange of supplies between companies is very common, since they provide what is necessary for the generation of products, such as raw materials...
How to Manage Customer Contracts in B2B Without Losing Margin
Managing customer contracts in a B2B company means keeping the commercial terms agreed with each client, such as price, dates, delivery, payment...
Adobe Commerce Price Rules and Your Inventory System
A discount looks like the simplest lever in retail. A percentage comes off a price, a banner goes up, and sales rise. Anyone who has run a promotion...
eCommerce and CRM, ideal pair to increase the sales of your business
eCommerce and CRM form the ideal pair for increasing sales because the first removes the limits of a seller's working day, and the second gives the...
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