Skip to the main content.

What We Offer

ICX helps companies grow revenue and profitability by connecting customer experience, sales, pricing, CRM and automation into one commercial system.

Customer Experience

We design memorable, customer-centered experiences that drive loyalty, enhance support, and optimize every stage of the journey. From maturity frameworks and experience maps to loyalty programs, service design, and feedback analysis, we help brands deeply connect with users and grow sustainably.

Marketing & Sales

We drive marketing and sales strategies that combine technology, creativity, and analytics to accelerate growth. From value proposition design and AI-driven automation to inbound, ABM, and sales enablement strategies, we help businesses attract, convert, and retain customers effectively and profitably.

Pricing & Revenue

We optimize pricing and revenue through data-driven strategies and integrated planning. From profitability modeling and margin analysis to demand management and sales forecasting, we help maximize financial performance and business competitiveness.

Digital Transformation

We accelerate digital transformation by aligning strategy, processes and technology. From operating model definition and intelligent automation to CRM implementation, artificial intelligence and digital channels, we help organizations adapt, scale and lead in changing and competitive environments.

 

 

Operational Efficiency  

We enhance operational efficiency through process optimization, intelligent automation, and cost control. From cost reduction strategies and process redesign to RPA and value analysis, we help businesses boost productivity, agility, and sustainable profitability.

Customer Experience

chevron-right-1

Marketing & Sales

chevron-right-1

Pricing & Revenue

chevron-right-1

Digital Transformation

chevron-right-1

Operational Efficiency 

chevron-right-1

HubSpot Onboarding Services

You bought HubSpot. We set it up around the way your company sells and serves, and make sure your teams use it from the first weeks.

HubSpot Onboarding Services

You bought HubSpot. We set it up around the way your company sells and serves, and make sure your teams use it from the first weeks.

HubSpot onboarding from ICX Consulting is a focused engagement for companies that have just purchased HubSpot, or upgraded to a Professional or Enterprise edition, and need it working around their real process in weeks rather than months. ICX defines the essential process with your leaders, configures the Hubs you bought, imports and cleans your starting data, and trains each team by role, so the investment starts paying back as early as possible.

The contract is signed and the licenses are active. Then the questions start. Who sets up the pipeline? Which properties do we need? How do leads move from marketing to sales? Meanwhile salespeople keep working from their spreadsheets and the renewal date is already on the calendar. Onboarding exists to close that gap before old habits harden and the new CRM becomes one more tool nobody opens.

ICX approaches onboarding with the ICX Transformation Framework, our methodology for adopting software into a sales or service process, and with the essentials of Sales Architecture, so the first configuration already reflects how your company should sell. The ICX Consulting methodology defines the business processes, control points, business rules, KPIs and OKRs for every implementation, so each project reaches the scope the client expects. When the project calls for more, such as a large migration, complex integrations or several business units, we recommend our HubSpot implementation services instead.

Request your free executive diagnostic

Why Companies Choose ICX for HubSpot Onboarding

ICX Consulting is a Customer Experience and Commercial Strategy firm headquartered in Miami that serves mid-market and enterprise companies. We are a HubSpot Solutions Partner at Platinum tier, with more than ten years working with HubSpot and five HubSpot accreditations, the CRM Implementation Accreditation, Onboarding Accreditation, Custom Integration Accreditation, Data Migration Accreditation and Solutions Architecture Design Accreditation.

HubSpot CRM Implementation Accreditation earned by ICX Consulting   HubSpot Onboarding Accreditation earned by ICX Consulting   HubSpot Custom Integration Accreditation earned by ICX Consulting   HubSpot Data Migration Accreditation earned by ICX Consulting   HubSpot Solutions Architecture Design Accreditation earned by ICX Consulting

HubSpot onboarding services for sales, marketing and service teams

What Our HubSpot Onboarding Includes

Onboarding covers what a team needs to work in HubSpot with confidence, configured around your process rather than default settings.

Kickoff and Goals

We agree what success looks like for the first 90 days, who owns the project internally and which teams start first.

Essential Process Design

We define pipeline stages, lifecycle stages, qualification criteria and the handoff between marketing, sales and service in plain business language.

Account and Hub Configuration

Users, teams, permissions, properties, pipelines, email and calendar connections, tracking code and domains are set up for the Hubs and editions you purchased.

Starting Data Import

We import and clean contacts, companies and open deals from spreadsheets or your previous tool, so teams start with a usable database.

First Automation and Dashboards

Lead assignment, follow-up tasks and a first set of dashboards give leaders visibility from the first weeks.

Role-Based Training

Sales, marketing, service and leadership each learn the tasks they will perform every day, using your own data and process.

Onboarding is where adoption is won or lost. We make sure the first weeks build the right habits.

Guides to Get Started with HubSpot

Practical tools our consultants use in real projects, free to download.

Cover of the GPCT sales qualification guide

GPCT Guide

Cover of the lead scoring configuration guide

Lead Scoring Configuration Guide


Our HubSpot Onboarding Plan

As an average reference, an onboarding runs between four and eight weeks, depending on the Hubs and editions purchased, the number of teams and the quality of your starting data. We confirm the schedule after the diagnostic.

Weeks 1 and 2. Kickoff and Process Essentials

We meet with leaders and key users, review how you sell and serve today, and agree the essential process, data fields and reports HubSpot must support.

Weeks 3 to 5. Configuration and Data

We configure the Hubs, connect email and calendars, import and clean your starting data and build the first automation and dashboards. Your team reviews each step before we move on.

Weeks 6 to 8. Training, Launch and Follow-Up

We train each team by role, launch, and follow usage closely during the first weeks, adjusting whatever gets in people's way.

Define with ICX Consulting what your HubSpot onboarding must achieve and how adoption will be measured.

Request your free executive diagnostic

Onboarding for Sales Hub, Marketing Hub and Service Hub

Each Hub has its own onboarding priorities, so we adapt the plan to the Hubs and editions you purchased.

Sales Hub

Deal pipelines, stages with clear entry criteria, lead assignment, tasks, sequences and the dashboards leaders need for the weekly pipeline review.

Marketing Hub

Tracking code, domains, forms, lists, lifecycle stages, the basics of lead scoring and the handoff to sales, so campaigns connect to revenue rather than to clicks.

Service Hub

Ticket pipelines, categories, routing, service level agreements, a shared inbox and a first knowledge base structure, so customer requests stop living in personal inboxes.

If you are moving from another CRM, need integrations with your ERP or run several business units, our HubSpot implementation services are the better fit. If you are still choosing between HubSpot, Salesforce and Creatio, start with our CRM implementation services.

To learn more, get personalized advice from our team.

Request your free executive diagnostic

Results of a HubSpot Onboarding with ICX

When onboarding ends, your teams work in HubSpot with a configuration they understand, and leaders can see what is happening in the business.

Teams Working in HubSpot From the First Weeks

Salespeople manage deals in the pipeline instead of spreadsheets, and marketing hands over leads through an agreed process.

A Clean Starting Database

Imported records are deduplicated and organized with the properties your process needs, so reports are reliable from the start.

Visibility for Leadership

Dashboards show pipeline, activity and lead flow with definitions everyone agrees on.

A Clear Path to Grow

You finish with a documented configuration and a list of next steps, from deeper automation to AI agents, ranked by business value.

Tell us which Hubs you bought and what your teams need to do first. We will show you where to start.

Request your free executive diagnostic

12 min read
AI Agents in Your CRM and How to Connect It to ChatGPT, Claude and Grok
AI agents in a CRM are software components that research accounts, qualify leads and draft or execute follow-ups using...
12 min read
Operational productivity driven by key digital tools
Let’s be honest: most companies don’t have a talent or effort problem. They have a problem with how everything operates...
6 min read
Optimize your pipeline by filtering out low-probability leads
In an environment where customer acquisition is increasingly costly and competitive, the real differentiator is no...
9 min read
Does Appian replace your current system or enhance it?
When a company decides to implement a platform like Appian, it typically faces a strategic question: is it about...
11 min read
Developing functionalities in HubSpot without being a programmer
You can develop functionalities in HubSpot without being a programmer. Workflows, custom properties, custom reports,...
11 min read
AI in HubSpot: Automatically answer tickets with chatbots
AI-powered chatbots have transformed customer service management, and HubSpot has made a significant leap forward with...
Content added to ICX Folder

ICX PLATFORMS

Extend your HubSpot onboarding with the capabilities needed to connect data, automate processes and keep improving your CRM.

Talk to our team

ICX PLATFORMS

Extend your HubSpot onboarding with the capabilities needed to connect data, automate processes and keep improving your CRM.

Talk to our team

Platforms that extend a HubSpot implementation to connect data and automate

HubSpot Implementation

Our full HubSpot deployment for migrations, integrations and complex processes.

Learn more

CRM Implementation Services

Process design and CRM implementation on HubSpot, Salesforce or Creatio for companies still choosing or rethinking their platform.

Learn more

HubSpot Prospecting Agent

Add AI to prospecting once your team is working in HubSpot.

Learn more

ICX insights articles on CRM, data analytics and HubSpot
Why do an onboarding process before implementing a software?


Why a structured onboarding helps teams adopt new software from the first weeks.

Read

Why your CRM is failing adoption and how to make it work better


The most common reasons teams stop using a CRM, and how to fix them.

Read


HubSpot Onboarding Frequently Asked Questions

Plan Your HubSpot Onboarding

Start with a free executive diagnostic of your process, your data and the Hubs you purchased.