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What We Offer

ICX helps companies grow revenue and profitability by connecting customer experience, sales, pricing, CRM and automation into one commercial system.

Customer Experience

We design memorable, customer-centered experiences that drive loyalty, enhance support, and optimize every stage of the journey. From maturity frameworks and experience maps to loyalty programs, service design, and feedback analysis, we help brands deeply connect with users and grow sustainably.

Marketing & Sales

We drive marketing and sales strategies that combine technology, creativity, and analytics to accelerate growth. From value proposition design and AI-driven automation to inbound, ABM, and sales enablement strategies, we help businesses attract, convert, and retain customers effectively and profitably.

Pricing & Revenue

We optimize pricing and revenue through data-driven strategies and integrated planning. From profitability modeling and margin analysis to demand management and sales forecasting, we help maximize financial performance and business competitiveness.

Digital Transformation

We accelerate digital transformation by aligning strategy, processes and technology. From operating model definition and intelligent automation to CRM implementation, artificial intelligence and digital channels, we help organizations adapt, scale and lead in changing and competitive environments.

 

 

Operational Efficiency  

We enhance operational efficiency through process optimization, intelligent automation, and cost control. From cost reduction strategies and process redesign to RPA and value analysis, we help businesses boost productivity, agility, and sustainable profitability.

Customer Experience

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Marketing & Sales

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Pricing & Revenue

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Digital Transformation

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Operational Efficiency 

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GROWTH INSIGHTS

A blog where we share ideas, experiences, and our vision on how to build better Customer Experiences in your organization. 

Automate follow-ups in Salesforce with generative AI

9 min read

Automate Follow-Ups in Salesforce with Generative AI

To automate follow-ups in Salesforce with generative AI, companies combine CRM data, automated flows and AI that drafts personalized messages or acts through AI agents, so every lead, quote and customer receives a timely, relevant next step. Done...

Innovative customer experience solutions for Fintech success

6 min read

Innovative customer experience solutions for Fintech success

In the financial technology (Fintech) industry, customer experience (CX) has emerged as a cornerstone for competitive advantage and sustainable...

HubSpot data model: your CRM in perfect order

8 min read

HubSpot data model: your CRM in perfect order

Imagine opening your CRM and finding everything in perfect order: contacts are up to date, properties are clearly organized and data accurately...

What is Oracle Customer 360?

9 min read

What is Oracle Customer 360?

Oracle Customer 360 is the capability, within the Oracle Cloud ecosystem, of consolidating customer data from CRM, ERP and other sources into one...

Oracle Customer 360 for a clear and unified customer view

8 min read

Oracle Customer 360 for a clear and unified customer view

In an increasingly competitive marketplace, understanding your customers is not just an advantage—it’s a necessity.

Keys to a UX that builds customer loyalty and attracts customers

8 min read

Keys to a UX that builds customer loyalty and attracts customers

Did you know that 88% of users won’t return to a website after a bad experience?

Failure to focus on UX blocks Digital Transformation

5 min read

Failure to focus on UX blocks Digital Transformation

Imagine a company investing millions in cutting-edge technology to enhance its operations.

Intelligent Automation in CRM: accelerating your company's success

6 min read

Intelligent Automation in CRM: accelerating your company's success

In today’s business environment, where the customer is central to every decision, effectively managing relationships has become a critical factor for...

Personalize portals in Liferay with real-time AI

12 min read

Personalize portals in Liferay with real-time AI

ICX Consulting helps companies turn Liferay portals into experiences that adapt to each user. Personalizing portals in Liferay with real-time AI...

What is a Low-Code platform and what is it for?

7 min read

What is a Low-Code platform and what is it for?

Today’s business environment demands that organizations adopt fast and efficient technological solutions to remain competitive.

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