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What We Offer

ICX helps companies grow revenue and profitability by connecting customer experience, sales, pricing, CRM and automation into one commercial system.

Customer Experience

We design memorable, customer-centered experiences that drive loyalty, enhance support, and optimize every stage of the journey. From maturity frameworks and experience maps to loyalty programs, service design, and feedback analysis, we help brands deeply connect with users and grow sustainably.

Marketing & Sales

We drive marketing and sales strategies that combine technology, creativity, and analytics to accelerate growth. From value proposition design and AI-driven automation to inbound, ABM, and sales enablement strategies, we help businesses attract, convert, and retain customers effectively and profitably.

Pricing & Revenue

We optimize pricing and revenue through data-driven strategies and integrated planning. From profitability modeling and margin analysis to demand management and sales forecasting, we help maximize financial performance and business competitiveness.

Digital Transformation

We accelerate digital transformation by aligning strategy, processes and technology. From operating model definition and intelligent automation to CRM implementation, artificial intelligence and digital channels, we help organizations adapt, scale and lead in changing and competitive environments.

 

 

Operational Efficiency  

We enhance operational efficiency through process optimization, intelligent automation, and cost control. From cost reduction strategies and process redesign to RPA and value analysis, we help businesses boost productivity, agility, and sustainable profitability.

Customer Experience

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Marketing & Sales

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Pricing & Revenue

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Digital Transformation

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Operational Efficiency 

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Josué Granados

Personalize portals in Liferay with real-time AI

12 min read

Personalize portals in Liferay with real-time AI

ICX Consulting helps companies turn Liferay portals into experiences that adapt to each user. Personalizing portals in Liferay with real-time AI means adding a decision layer that reads user behavior as it happens and tells Liferay what to show,...

What is Tecnographic Data and what is its importance?

9 min read

What Is Technographic Data and Why Does It Matter for Growth?

Technographic data is information about the technologies that companies and consumers use, from operating systems, devices and applications to the...

Tableau features and benefits

11 min read

Tableau Features & Benefits: Complete Guide | ICX

Tableau, founded in 2003 by Chris Stolte, Pat Hanrahan and Christian Chabot, has become one of the most widely used tools for data visualization, and...

What differentiates a business portal from a traditional website?

9 min read

What differentiates a business portal from a traditional website?

A website is the public face of a company, designed to inform, attract and convert external audiences. A business portal is a secure, personalized...

Integrating business processes with AI in Liferay

10 min read

Integrating business processes with AI in Liferay

Integrating business processes with AI in Liferay means placing intelligence inside the workflows that already run on the portal, so requests are...

What is Liferay Portal and what is it used for?

12 min read

What is Liferay Portal and what is it used for?

Liferay Portal is an enterprise platform for building and running web portals, sites and digital experiences on one configurable base. It lets a...

Liferay for the digital experience

15 min read

Liferay for the digital experience

Liferay is a digital experience platform that lets an organization build and run its portals, websites, intranets and self-service channels on one...

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