Success stories in process automation with robotic process automation (RPA)
Robotic process automation (RPA) success stories share a pattern. The companies that win with RPA pick stable, high-volume, rule-based processes,...
By Role
By Industry
By Target Customer
What We Offer
ICX helps companies grow revenue and profitability by connecting customer experience, sales, pricing, CRM and automation into one commercial system.
Customer Experience
We design memorable, customer-centered experiences that drive loyalty, enhance support, and optimize every stage of the journey. From maturity frameworks and experience maps to loyalty programs, service design, and feedback analysis, we help brands deeply connect with users and grow sustainably.
Marketing & Sales
We drive marketing and sales strategies that combine technology, creativity, and analytics to accelerate growth. From value proposition design and AI-driven automation to inbound, ABM, and sales enablement strategies, we help businesses attract, convert, and retain customers effectively and profitably.
Pricing & Revenue
We optimize pricing and revenue through data-driven strategies and integrated planning. From profitability modeling and margin analysis to demand management and sales forecasting, we help maximize financial performance and business competitiveness.
Digital Transformation
We accelerate digital transformation by aligning strategy, processes and technology. From operating model definition and intelligent automation to CRM implementation, artificial intelligence and digital channels, we help organizations adapt, scale and lead in changing and competitive environments.
Operational Efficiency
We enhance operational efficiency through process optimization, intelligent automation, and cost control. From cost reduction strategies and process redesign to RPA and value analysis, we help businesses boost productivity, agility, and sustainable profitability.
Customer Experience
Marketing & Sales
Pricing & Revenue
Digital Transformation
Operational Efficiency
A blog where we share ideas, experiences, and our vision on how to build better Customer Experiences in your organization.
14 min read
Robotic process automation (RPA) success stories share a pattern. The companies that win with RPA pick stable, high-volume, rule-based processes,...
9 min read
Did you know that 88% of users don’t return to a website after a bad experience?
8 min read
Did you know that 88% of users won’t return to a website after a bad experience?
6 min read
In today’s business environment, where the customer is central to every decision, effectively managing relationships has become a critical factor for...
7 min read
Today’s business environment demands that organizations adopt fast and efficient technological solutions to remain competitive.
11 min read
HubSpot Breeze is the artificial intelligence layer built into the HubSpot platform. For Chief Marketing Officers it brings an AI assistant,...
10 min read
Integrating business processes with AI in Liferay means placing intelligence inside the workflows that already run on the portal, so requests are...
16 min read
Redesigning the customer journey with artificial intelligence means using data, models and automation to anticipate what customers need and adapt...
8 min read
Identifying the right contacts at the right time is one of the most critical challenges faced by marketing and sales teams.
6 min read
Some tools, like HubSpot, make it possible for businesses of all sizes to optimize their workflows, save time, and focus on what truly matters:...