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WHO WE SERVE

 

WHO WE SERVE

 

WHO WE SERVE

 

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What We Offer

We drive business growth by improving operational efficiency through process optimization, smart automation, and cost control. Our approach boosts productivity, reduces expenses, and increases profitability with scalable, sustainable solutions

Customer Experience

We design memorable, customer-centered experiences that drive loyalty, enhance support, and optimize every stage of the journey. From maturity frameworks and experience maps to loyalty programs, service design, and feedback analysis, we help brands deeply connect with users and grow sustainably.

Marketing & Sales

We drive marketing and sales strategies that combine technology, creativity, and analytics to accelerate growth. From value proposition design and AI-driven automation to inbound, ABM, and sales enablement strategies, we help businesses attract, convert, and retain customers effectively and profitably.

Pricing & Revenue

We optimize pricing and revenue through data-driven strategies and integrated planning. From profitability modeling and margin analysis to demand management and sales forecasting, we help maximize financial performance and business competitiveness.

Digital Transformation

We accelerate digital transformation by aligning strategy, processes and technology. From operating model definition and intelligent automation to CRM implementation, artificial intelligence and digital channels, we help organizations adapt, scale and lead in changing and competitive environments.

 

 

Operational Efficiency  

We enhance operational efficiency through process optimization, intelligent automation, and cost control. From cost reduction strategies and process redesign to RPA and value analysis, we help businesses boost productivity, agility, and sustainable profitability.

Customer Experience

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Marketing & Sales

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Pricing & Revenue

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Digital Transformation

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Operational Efficiency 

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Jobs to be done

By ICX Consulting, 2024

$10.00

The Magic Module

Congrats! You've just become a magician. This is the do-it-all module where you can let your creativity run wild. The best part is that it's just going to keep getting more and more awesome over time.
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Related Toolkits
Customer Empathy Map
 
Customer Journey Map
 
Value Proposition Canvas
 

The "Jobs to Be Done" (JTBD) framework focuses on identifying the real needs and expectations of customers—not in terms of products or services, but in terms of the outcomes they aim to achieve. By adopting this approach, companies can design strategies that align with their business goals and customers’ priorities, creating a sustainable competitive advantage. Implementing JTBD enhances customer experience, optimizes internal processes, and fosters business growth.

Goal

Goal

To identify the functional, emotional, and social jobs customers aim to accomplish, enabling the design of value-driven solutions.

participants

Participants

CEOs, CXOs, marketing teams, product development teams, and customer support leaders.

time

Time Needed

 2 to 4 weeks, depending on the complexity of the analysis.

phase

Phase

Diagnosis and strategic design phase in the customer experience process.

Before you start

Key elements to start with Jobs to be done:

  • Clarify your company’s strategic goals and how they align with customer needs.
  • Ensure access to relevant customer data, such as surveys, interviews, or prior feedback.
  • Engage key stakeholders to guarantee that the solutions are feasible and scalable.
  • Assess available resources to implement the ideas generated during the process.


Resources you will need and get here

JTBD Practical Guide

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A comprehensive document explaining the framework, steps, and practical examples to apply the tool across various industries.

 

JTBD Diagram Template

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A downloadable template to structure and document identified jobs, categorizing them by their functional, emotional, and social dimensions.

 

 

 

Implementation Checklist

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A practical checklist to ensure all critical steps and considerations are addressed before, during, and after the process.

 

 

 

Benefits of downloading and using the Toolkit

  • Identify the true drivers behind customer decisions.
  • Enhance alignment between your offerings and market expectations.
  • Minimize risks by developing need-focused solutions.
  • Boost customer satisfaction and foster loyalty.

Steps

 

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01 | Understand the JTBD Framework

Learn the key concepts and their relevance to your business strategy using the JTBD Practical Guide as your initial reference.

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02 | Gather Customer Insights

Conduct interviews, surveys, or analyze existing data to uncover the jobs your customers are trying to accomplish.

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03 | Map the Identified Jobs

Use the JTBD Diagram Template to organize the insights into functional, emotional, and social categories.

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04 | Analyze and Prioritize

Evaluate which jobs are most relevant and have the greatest potential impact on your business strategy.

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05 | Download and Implement

Start bringing your business solutions to life. Download the "Jobs to Be Done" toolkit now to access the tools and templates needed to align your vision with customer needs. Don’t wait—transform your insights into actionable strategies today! 
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